Who We Are
Dissero Brands was founded in 1995 to realise a bold aspiration - to translate a passion for photography and animals into an international commercial venture. By 2005, the Company's flagship brand Rachael Hale®, was the winner of the LIMA Art and Design category at the LIMA International Licensing Awards. Dissero Brands is now ranked amongst the top 125 Brand Licensors in the world.
In addition to our brand 'Rachael Hale® - the world's most lovable animals', we have recently launched Wag Alley®. This new brand, featuring a range of delightful animal characters - pirates, army commandos, soccer stars, racing drivers, skateboarders and cool dudes, represents an extraordinary opportunity to market products that celebrate heroes and shared adventures.
Whether establishing licensed brand properties such as Rachael Hale® or evolving an exciting prototype like iCube® - 'the smart storage system', Dissero Brands combines a commitment to quality with inspired creativity to create brands people connect with.
Led by owners David and Tanya Todd, the Dissero Brands team possess a depth and breadth of capability across all areas of brand creation, product development, marketing and operational management.
 Source: Global! Licensee Survey of Top 125 Global Licensors 2007, 2008, 2009, 2010.